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Writing and Publishing

Is Blog Readership a Microcosm of Overall Activity?

I enjoy math and like working with numbers.  It is therefore not surprising that I track weekly blog readership.

The week prior to the US Presidential election, I noticed that the reading of my blog dropped 25%.  At first I assumed this was because too many of my musings were about the election; perhaps people were sick of politics and were skipping my blog.  Then I noticed that the drop-off occurred across the board in all of my seven blogs, even though political content only appeared in one of them.

The week of the election, there was a slight increase in viewers, but still well below pre-election levels.

Last week, readership completely rebounded for all seven blogs, even setting a new record for the week.

I don’t know if blog reading is a microcosm of societal activity in general, but it would seem that the election fervor and furor was such that it kept 25% of the people from doing what they normally do.

If that is true, then things must the getting back to normal!

Peter Lyle DeHaan, PhD, is an author, blogger, and publisher with over 30 years of writing and publishing experience. Check out his book The Successful Author for insider tips and insights.

Peter Lyle DeHaan, PhD, is an author, blogger, and publisher with over 30 years of writing and publishing experience. Check out his book The Successful Author for insider tips and insights.

Peter Lyle DeHaan, PhD, is an author, blogger, and publisher with over 30 years of writing and publishing experience. Check out his book The Successful Author for insider tips and insights.

Learn more about writing and publishing in Peter’s new book: The Successful Author: Discover the Art of Writing and Business of Publishing. Get your copy today.

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