Categories
News

Welcome to the New Peter DeHaan Publishing Website

Website Moves and Unveils New Look and Enhanced Functionality

Mattawan, Michigan – Welcome to the new home of Peter DeHaan Publishing. It has a fresh look and is powered by the leading WordPress blogging software.

The new From the Publisher’s Desk is also improved:

  • A new format will make reading easier.
  • Readers can post comments with one-click simplicity, with no more Captcha codes to read and enter.
  • Subscribers will enjoy a more robust delivery of posts.
  • New features will be added in the future.

Plus the complete archive of past posts has been moved as well.

Don’t miss a single post; subscribe today or use the RSS newsfeed.

Look for new posts each Wednesday at the new From the Publisher’s Desk.

[Posted by Peter DeHaan, president of Peter DeHaan Publishing Inc.]

Save

Categories
Archives

Earn More Money on Google Ads

Most of my websites contain Google ads. My main goal in doing so was to generate a bit of additional revenue to cover my direct costs to host the sites and my time to add content and maintain them. For the most part, these goals are met, albeit often only paying me minimum wage for my time.

A couple of months ago, Google announced it changed its search algorithms to give greater credence to “real” content publishers — like me — and less attention to those who merely throw questionable or valueless text online in order to get clicks.

I didn’t give this much thought until I received my most recent revenue check from Goggle. It took a 50% jump! (I’ve since heard that some of the biggest offenders saw a 90% drop!)

This is both exciting and affirming. Goggle implicitly sees value in the content on my sites and is rewarding me for it.

Even so, revenue from Google will never be significant to solely cover the creation and maintenance of informational websites, but it is a nice bonus. I am acutely aware that just as they tweaked their search algorithms to my benefit, they could later do the same to my detriment.

I’m thankful for Google but not depending on them.