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Writing and Publishing

What Is Your Twitter Strategy? Discover How to Use Social Media

Twitter Strategy

At one time, publishers would be impressed with your sheer number of Twitter followers (or Facebook likes), but now their focus is more on engagement. What is your Twitter strategy to build your author platform?

Are you interacting with your Twitter followers? Do you try to connect with them, and do they appreciate the value of your tweets?

Follow people who share your mindset and fit this perspective, and don’t worry about following back the folks who don’t.

And never buy followers. This accomplishes nothing positive and will cause you huge problems.

Don’t focus on your numbers of social media connections but on the quality of interaction with the connections you have. This is the ideal Twitter strategy.

Learn more about writing and publishing in Peter’s new book: The Successful Author: Discover the Art of Writing and Business of Publishing. Get your copy today.

Peter Lyle DeHaan, PhD, is an author, blogger, and publisher with over 30 years of writing and publishing experience. Check out his book The Successful Author for insider tips and insights.

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Writing and Publishing

Finding a Writing Mentor

Do you want a writing mentor?

Many Writers Wish They Had a Mentor

The problem is that those who are most qualified to be a mentor are also the busiest, and the people who have time are usually not as experienced.

If you find someone who would make a great mentor, just ask them, but leave them room to say, “No,” because they likely will. As an option, offer to provide them something of value in return. It could be money, but more valuable might be a service that you could offer in exchange for mentoring. If you’re flexible and willing to give them something in return, the answer might just be “Yes!”

Consider Co-Mentoring

Another possibility is to find someone to co-mentor. If you’re both at the same place in your writing journey but have different strengths and weaknesses, then you can help each other grow as writers. This may be a more viable option.

Mentoring from Afar

Last, someone can mentor you from afar. I read blogs and especially listen to podcasts about writing and publishing. I consider these people as my mentors. I’ve never met them and most of them don’t know who I am, but they do mentor me from a distance and help me write better and publish more effectively.

Learn more about writing and publishing in Peter’s new book: The Successful Author: Discover the Art of Writing and Business of Publishing. Get your copy today.

Peter Lyle DeHaan, PhD, is an author, blogger, and publisher with over 30 years of writing and publishing experience. Check out his book The Successful Author for insider tips and insights.

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Writing and Publishing

How to Find a Critique Group

How to find a critique group.

Local Critique Groups

Keep looking for a local group. There may be some, but you just haven’t found them yet. Try bookstores, schools, libraries, and coffee shops—any place where writers hang out. Also, ask every writer you meet if they’re aware of any area critique groups.

Another option is to start your own critique group. It’s not hard. It’s what I did. Again, look online for ideas and recommendations on leading a successful critique group.

Online Critique Groups

As an option, consider an online group. There are many out there. Just do a search. These groups have different goals and various formats, so look them over to find one that’s right for you. And if your first choice doesn’t work, try a different one.

Learn more about writing and publishing in Peter’s new book: The Successful Author: Discover the Art of Writing and Business of Publishing. Get your copy today.

Peter Lyle DeHaan, PhD, is an author, blogger, and publisher with over 30 years of writing and publishing experience. Check out his book The Successful Author for insider tips and insights.

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Writing and Publishing

Self-Publishing Versus Pursuing a Traditional Book Deal

Should You Bother to Pursue a Traditional Publisher?

traditional book deal

Traditional Authors

Traditional publishing requires less of the author, will likely result in more book sales, and carries the prestige of a publisher selecting your book for publication. The negatives include the effort to find a publisher, the length of time to publish the book, and earning much less per copy sold—if anything at all.

Indie Authors

A commonly sighted reason to not indie-publish is the requirement to market and promote our books. While it’s true that if we self-publish our books, we must market them if we expect to sell any, traditional publishers also expect you to help promote, market and sell your books. If you can’t or won’t do that, the publisher is unlikely to decide to publish your book. In short, they want authors who can move books.

Hybrid Authors

There is no one right answer. It depends on the goals and priorities of each individual author. Also, some authors do both, depending on the book. They’re hybrid authors, going with traditional publishers for some books and indie-publishing (self-publishing) for others.

Learn more about writing and publishing in Peter’s new book: The Successful Author: Discover the Art of Writing and Business of Publishing. Get your copy today.

Peter Lyle DeHaan, PhD, is an author, blogger, and publisher with over 30 years of writing and publishing experience. Check out his book The Successful Author for insider tips and insights.

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Writing and Publishing

Putting Blog Content in a Book

Can You Book Your Blog?

If a blog has a specific focus, could you compile this information in a book and sell it? But some people say you shouldn’t sell anything you’ve offered free. They think you won’t be able to sell something you once gave away (and may still be giving away) on your blog. An agent or publisher will also be concerned, fearful there is no one left to sell to.

putting blog content in a book

However, I disagree.

Though you may have lost some sales, you will pick up a new audience with a book. In addition, some of your blog readers will buy a copy because they want all the content in one place in a convenient format, while others who read some posts won’t read the rest online, though they will read a book. Although it’s best if you can add new content to the book, which isn’t in your blog, this isn’t a requirement.

There are many cases of authors who successfully turned a series of blog posts into a book. (Of course, you can do the opposite and turn your book into a blog.)

With all the self-publishing options available to us today, I say go for it.

Learn more about writing and publishing in Peter’s new book: The Successful Author: Discover the Art of Writing and Business of Publishing. Get your copy today.

Peter Lyle DeHaan, PhD, is an author, blogger, and publisher with over 30 years of writing and publishing experience. Check out his book The Successful Author for insider tips and insights.