The purpose of back cover copy is to sell your book. It’s essentially ad copy, a pitch to entice people to read your book. You must hook the reader, telling them enough to intrigue them without revealing too much.

If your book will be self-published, you need to write the back cover copy yourself. If you’re going with a traditional publisher, then they’ll do it for you, right? Usually, but who knows your book better than you? Who has the most at stake? You…  read more>>

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